🥑 EXCLUSIVE SETON & AUBURN BAY GROCERY SPONSORSHIP

Partner with Kim’s Kitchen: Feed a Family of 4 for $20

Connect Your Store Directly with Over 20,000 South Calgary Families & Drive Guaranteed Saturday Foot Traffic

We are challenging local families to conquer food inflation with delicious, healthy, budget-friendly meals. Partner with broadcast TV host Kim Hayden to feature your store's ingredients in our weekly Thursday cooking reel and Saturday in-store meal kit pickups!

Meet Your Host: Kim Hayden

Mom, Broadcast TV Host & Community Culinary Advocate

"As a mom who volunteered to teach cooking classes at my kids' school, I know firsthand that keeping family grocery budgets under control is top-of-mind for local households. (And yes, I learned a mean tuna casserole along the way!)."

"For 5 seasons on Shaw TV’s Kim’s Kitchen and 2 seasons on CTV’s Homes & Lifestyles Canada, I’ve hosted broadcast cooking segments that turn budget ingredients into gourmet family meals. Now, we are bringing that broadcast-quality hosting to our 21,800+ Seton group members every Thursday!"

Broadcast TV & Kitchen Production Quality

See the energy, polish, and relatable cooking hosting Kim Hayden brings to your store brand

Shaw TV: Kim's Kitchen Season 3 Promo

Broadcast television feature highlight reel

Shaw TV: Kim's Kitchen Full Episode

Season 2 broadcast segment & recipe feature

Local Kitchen Cooking Reel Demo

High-energy social media meal prep demo

Verified Local Audience Reach

Hyper-local family exposure across Seton, Auburn Bay, Cranston & Mahogany

21,800+

Facebook Group Members

100% Local South Calgary Residents

500,000+

Monthly Impressions

Organic newsfeed visibility

14,000+

Instagram Followers

@wakeupcalgary community channel

10,000+

Personal Network Reach

Kim Hayden's cross-channel network

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Trusted 5-Star Rated Local Media Agency

Resilient New Media Inc. is proud to support local business growth and community storytelling across South Calgary. See what client partners say about working with us!

👉 Read Our Official Google Reviews & Testimonials

The Saturday Foot-Traffic Visit Loop

Unlike traditional print flyers, our closed-loop media model drives winning local residents directly into your Seton / Auburn Bay store location every Saturday morning.

STEP 1: THURSDAY

UGC Video Recipe Drops

Kim Hayden hosts a 60-second reel showing 21,800+ locals how to cook a $16–$20 meal using your store's private-label products.

STEP 2: FRIDAY

24-Hour Flash Contest

Community members engage heavily to win the exact ingredients featured in the video, capturing opt-in leads.

STEP 3: SATURDAY

In-Store Pickup

The weekly winner visits your Seton / Auburn Bay store customer service desk to collect their Meal Kit—completing their weekend grocery shopping with you!

🔥 CATEGORY-EXCLUSIVE PARTNERSHIP

Seton Grocery Feature Sponsor Package

Exclusive category lock-in for Seton & Auburn Bay trade area

$1,250 / month (Minimum 3-Month Commitment)

4x Weekly Hosted "Kim's Kitchen" UGC Cooking Reels: Filmed, edited, and hosted by TV host Kim Hayden featuring your store's ingredients.
4x Pinned Thursday Feature Posts: Top pinned placement inside the 21,800+ member Seton Community Facebook Group.
Cross-Platform Distribution: Published across Wake Up Calgary Instagram (14k), Facebook Page, and Kim Hayden's personal channels (10k).
Featured Contest Page Branding: Top banner branding on seton.wakeupcalgary.ca/contest and digital recipe vault.
Tracked Saturday In-Store Pickup Loop: 1x Weekly matching community giveaway meal kit ($16–$20 retail value) assembled by your store for Saturday customer pickup.
In-Kind Testing Credit: Includes $150/month grocery credit for video ingredient prep and testing.

👉 Seton Grocery Feature Sponsor (Reserve Category)

👨‍💼

Julian Gagnon

Local Growth & Business Development Strategist | Resilient New Media Inc.

✉️ Direct Email: [email protected]

📞 Office Phone: +1 (587) 905-0093

📅 SCHEDULE A 15-MINUTE SPONSOR STRATEGY CALL

Book a Call with Julian Gagnon

Select a convenient date and time below to review local trade area metrics, view sample recipe reels, and confirm category availability for your store.